This guy is a great businessman but the ethics and moral responsibility he displayed is what really makes this story special!

Bymel lays out in a simple, easy to understand read; how the housing market crisis occurred, the ramifications of that collapse, and a pragmatic solution forward that serves all parties. This is a must read for current and future business leaders, people who are interested in ethical business practice, the housing market crash of 2008 and secondary mortgage market.

The author shares his simple and easy formula for success, simply "treat others as you wish to be treated." The methods presented are certainly a "win-win" for all involved, including a better community and society as a whole.

It is chock full of useful tips and anecdotes for anyone remotely interested in the industry. Additionally, Bill explains how one can achieve great financial success all the while providing common people who are down on their luck with opportunity to retake control of their lives (a true win-win!). I recommend this book to anyone and everyone!